Louise is the Head of Edelman Intelligence UK and Ireland. She oversees a team of 35 insight and analytics specialists working with leading clients across brand, corporate, health and tech sectors, amongst others. The insight, research, and analytics work she leads informs action across communications and marketing teams, driving critical business change for clients.
Prior to Edelman Intelligence, Louise worked at Truth Consulting and Incite, two top insight and research consultancies, and she started her career at GfK NOP. Louise holds a degree in Psychology from the University of Oxford.